Maximising retail success on Amazon
Fulfilling business potential on Amazon is challenging. In an often congested and competitive market, rigorous onboarding and brand registration compliance processes can create uncertainty on how to deliver effective listings that sell. A lack of Amazon expertise can be the difference between success and failure.
The businesses that thrive on Amazon do so by taking a holistic approach to drive consumers to buy on Amazon. This is achieved by fully utilising the Amazon Marketing Services (AMS) platform to ensure that product listings are professionally marketed and supported by an integrated communications strategy which incorporates media and influencer marketing.
The key to unlocking your Amazon sales potential
brookscomm offers specialist digital expertise to achieve rapid growth on Amazon, for both brands and resellers. This is complemented with elements of brookscomm’s PR, influencer marketing and social media skills, to ensure your business benefits from the very best of the communications mix, boosting your sales results on Amazon.
We work with clients to support and manage the entire Amazon experience, reducing any onboarding friction and alleviating the burden from your internal team with our expert insight.
A tailored, scalable Amazon package can be created to meet your business objectives and budget, our Amazon services include:
- Amazon Seller Strategy. Cost-effective sales/ecommerce strategy to optimise sales potential.
- Account Set-Up. Swift, Amazon-compliant set-up to enable early sales.
- Product Listings. Transform product catalogues into listings that will sell quickly.
- Brand Registration. Quickly unlock enhanced Amazon functionality.
- Amazon Marketing Services. Tools to promote your products.
- Amazon Shopfront. A bespoke Amazon store to ensure premium positioning for your product range.
- Fulfilled By Amazon. Help your business secure ‘FBA’ status.
- Amazon Seller & Vendor Central Training. Guidance through day-to-day usage of Amazon’s platforms.
- Enhanced Brand Content. Visually rich content that augments your product positioning.
- Amazon Promotions Strategy. Maximise sales potential from Amazon’s special events, such as Lightning Deals and Deal of the Day.
- Amazon Keyword Advertising. Implement and manage cost-effective campaigns that achieve rapid sales success.
- International Selling. Support for cross-territory sales, utilising Amazon’s five European and global portals.
A measurable Amazon ROI
The focus of brookscomm engagement with Amazon is the achievement of pre-defined objectives agreed with our clients. We use digital tools to map out project KPI’s so that clients can track the status of their brand representation on Amazon, accompanied by timely, detailed financial reports on all activities.
brookscomm provides a range of digital marketing and sales expertise, on-demand, complemented by the full PR and marketing mix. We act as your trusted counsel, providing a cost and time eﬃcient extension to your internal resource, offering big-agency quality, without the price tag.
Our team of passionate professionals has vast experience in helping to launch and establish brands across the STEM, legal, fintech, B2B and consumer technology sectors. We are committed to helping deliver your business objectives and achieving stellar results, utilising our network of connections and influencer relationships throughout the UK and Europe.
As members of the Chartered Institute of Marketing, Public Relations & Communications Association and the Chartered Institute of Public Relations we ensure that our clients benefit from industry best practice and expert counsel.