Crisis Communications
Be honest, authentic and appropriate in a crisis Crisis management has been centre stage recently with the incident of a passenger being forcibly removed by
13 April 2017
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Be honest, authentic and appropriate in a crisis Crisis management has been centre stage recently with the incident of a passenger being forcibly removed by
We have held hundreds of media events for clients in differing industries over the past three decades. Here are some top tips for creating a
Showcase your brand’s personality through blogging Like social media, blogging is a great way to demonstrate your business’s unique selling point. Blogging allows you to
Launched in August 2016, the Galaxy 7 Note is the most expensive phone ever released by Samsung. In recent weeks, a significant number of consumers reported
Unless you are living under a rock, you will be fully aware of the Trump VS Hillary battle for the US presidency, the attacks on
Love it or loath it, Twitter is a remarkable tool for creating awareness for your brand, interacting with customers and generating buzz. Better yet, it’s
Some recent claims… Targeted email campaigns which are personalised to subscriber needs – drive 9 times more revenue and deliver 18 times more net profit
Customer testimonials are a fantastic endorsement of the great service that you offer and the value that you bring. With platforms like LinkedIn, it’s easy to
How many companies, even PR companies, have a detailed comprehensive approach to their External communications strategy but forget about their own Internal Communications? Sadly, probably
For us, value for money marketing is all about spending 80% of your time and effort on the most important activities. It can be all
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Michael is our lead for digital marketing and responsible for developing strategic marketing
Michael is our lead for digital marketing and responsible for developing strategic marketing
Michael is our lead for digital marketing and responsible for developing strategic marketing that brings together communications and brand content across paid, earned, shared and owned media for brookscomm and its clients.
As a commercially astute professional with over 25 years of experience in marketing and PR, Michael uses an analytical approach to assess and optimise campaigns to meet KPIs. He is a digital advertising expert, planning and managing successful, cost-efficient campaigns on platforms such as Amazon, Google, Facebook, LinkedIn and Twitter.
A talented and adaptable writer, Michael produces clear marketing briefs and customer centric marketing and PR content across various formats, helping the business to deliver its integrated services.
Michael is committed to continuous development, earning professional and postgraduate digital marketing diplomas. He was also previously a committee member of the Surrey CIM (Chartered Institute of Marketing).