We will implement a content marketing strategy to achieve your key business goals by reaching target audiences, informing, educating and promoting in a non-intrusive manner. We enhance your reputation with key audiences and drive positive customer responses.
Attract and retain your target audience
Effective content marketing is vital for businesses to create awareness and to generate leads. At brookscomm we do this by creating and distributing stimulating, valuable and consistent integrated content via digital and non-digital media.
We provide a full range of effective content marketing and creative writing services including blogs, case studies, opinion articles, white papers, eBooks and press releases. We are experts at producing corporate literature, newsletters and award entries. We also produce direct mail content and search engine optimised website text.
We are experienced at producing concise content for tech and non-tech PR campaigns, online publishing and for mobile and social media campaigns such as Twitter.
Convey your brand values and benefits
We are able to match or create your company style, whether formal or informal, business-focused or technical. We capture the best features and concepts of your products or services and turn them into user-friendly messages, which clearly highlight benefits to journalists and other target audiences. We then use our skills in promoting your stories and placing your content – using the right content for the right channels.
We consistently plot the content journey and measure the reach and engagement of your messages. We do this in different ways for different content, being able to adapt and specialise to each customers specific requirements.
We run Twitter campaigns for more than half our clients, increasing follower numbers, and use Twitter analytics to understand the value and reach of campaigns and individual tweets.
We have worked with clients to produce enhanced entries for over 50 award categories in the last two years. But our work doesn’t stop there. We use this process to achieve key business objectives for clients such as raising profile in front of specific key influencers through the awards process, and enhancing reach and reputation by publicising award wins. Our clients are shortlisted and win on a regular basis, increasing connections and enhancing reputation throughout the process.
Recent client award wins include Fintech Innovation, Finance Magnates, International Gaming Award, eGaming Review, International Association of Science Parks and South-East Business.
The Surrey Research Park News is produced by brookscomm for the Park’s management team in the chosen style of the Research Park. It meets strategic objectives of the Park by promoting strength in innovation. It is circulated to over 2,000 key influencers in STEM, raising awareness of the Park and its tenant companies.