In today’s busy workplace people don’t like being “sold to” and resent being bombarded with emails and intrusive phone calls.

Successful businesses are using a new approach to reach new customers. An approach that combines the latest proven PR & Marketing tactics to reach, inform and educate your target audience about how your business solves their challenges.

Find out about the difference between old and new style lead generation tactics with our handy comparison infographic:

comparing-ways-of-reaching-new-customers-infographic

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